NFT
Unleashing The Power Of Virtual And AI-Led Marketing In China: Insights For Brands
Brands are using virtual personas and AI-led marketing in China to engage like never before. NFTs, gamified content and AR are just a few of the options. Read More
Museums Are Rescuing NFTs. Will Luxury Remain Committed To Web3?
Uncertain times lie ahead for the previously hyped metaverse and Web3 sectors as we near the end of the first quarter of 2023. Read More
Porsche’s NFT Crash: A Warning On FOMO And Digital Asset Pitfalls
Hasty, ill-prepared digital asset launches can cause more harm than good. Here’s how to clear the hurdles and create real value. Read More
Meet China’s Digital Designers Going Global
The evolution of Web3 has seen a new vocation emerge: the digital designer. Read on to learn about the Chinese talents shaping this dynamic sector worldwide. Read More
Anna Yang, The Designer Injecting Futurism Into Milan Fashion Week
From creating the first AI-powered capsule collection to releasing dynamic NFTs, fashion label Annakiki has been future-facing since its inception in 2012. Read More
How Luxury Spirits Labels Are Unbottling The NFT Market
Even with confidence in crypto tanking, the thirst for luxury spirits NFTs seems impossible to quench. How can such a sensorial industry benefit from Web3? Read More
Luxury Outpaces Other Industries With NFT Drops, New Study Finds
CoinGecko’s new report reveals that the luxury and apparel industry is marching to the beat of its own drum when it comes to NFT drops. Should brands hesitant to explore… Read More
What Richard Quinn’s NFT Drop Teaches Us About Crypto Fashion Today
As part of the eponymous label's LFW celebrations, British breakthrough designer Richard Quinn has brought his iconic floral prints to the metaverse in his first-ever NFT series. Read More
Dior Takes Its Chinaverse Presence To New Heights With Second Virtual Showcase
Dior is making waves again by streaming its Paris Fashion Week show within Baidu’s virtual space, following on from its digitized exhibition in April. Read More
Alibaba’s Latest Web3 Project Proves A New Era Of Retail Is Officially Here
To celebrate the annual 11.11 shopping festival, Alibaba is banking on the Chinaverse with its new interactive retail space called “Metaverse." Read More
