Beauty
L’Oréal Paris’ Art Exhibition In China Points To Elevated Brand Image
L’Oréal Paris unveiled a branded art exhibition at Tank Shanghai, the pioneering arts center and cultural hub, from March 5 to 12. Read More
China’s Cosmetics And Beauty Sales Rebound For The First Time Since July
Hitting $9.53 billion in sales in January and February, China's beauty industry is set to rebound in 2023. But the market is not just growing — it is evolving. Read More
LVMH, L’Oréal, Shiseido Eye Stake In Aesop. Can The Clean Beauty Brand Crack China?
Rising demand and fierce competition for a stake in Aesop signal growing interest in the clean beauty market. How is the brand faring in China? Read More
Tesla Taps HeyTea, K11 x Bunney, And Angel Chen’s Latest: China Collabs Of The Week
This week, Heytea and Tesla join forces. And from Canada Goose puffer jackets to limited edition whisky bottles, is there anything local designer Angel Chen can’t do? Read More
China Beauty Collaboration Trends During CNY. Which Brands Did It Best?
For the Spring Festival, fierce competition saw beauty brand collabs go the extra mile (and one even to outer space). Jing Daily assesses the campaigns’ wins — and losses. Read More
Why Creed x Robbi Debunks The Need For China-Only Releases
As meta-human Ayayi shows off her Creed x Robbi toy, the fragrance brand’s CEO Sarah Rotheram discusses why they chose to launch worldwide instead of only in China. Read More
Soundcheck: Lancôme Tests Podcast Marketing Opportunity In China
Podcasting is one of the most overlooked content formats in China. Why did the premium beauty brand bet on it to promote its eye cream? Read More
China’s 2023 Beauty Cheat Sheet: AI-Powered Personalization, Web3 Experiences And Premiumization
China’s beauty scene saw a wave of changes in 2022 as brands pushed the envelope of innovation. We look at which trends are here to stay in 2023. Read More
Barbies In Guo Pei, White Rabbit Beauty, And Monopoly Merchandise: China Collabs Of The Week
Nostalgia is the brand collaboration theme of the week, with Guo Pei partnering with Mattel Creations again, and SK-II adopting the White Rabbit candy IP. Read More
How Should Beauty Brands Adapt To A Polarized Market?
The world’s second largest beauty market — China — is burgeoning, but many brands are pulling out or reorganizing. Who is taking over that market share and how? Read More
