Fashion
Has China Forgotten Phoebe Philo?
Fashion is rejoicing with the imminent return of cherished designer Phoebe Philo, who will launch a keepsake line next year. Read More
Will Virgil Abloh’s Xiaohongshu Profile Save Off-White?
Virgil Abloh has debuted on China’s popular social commerce app Little Red Book. But will this revive Off-White’s relevance among local consumers? Read More
Cartier Touts Sustainability Via Art Exhibition
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read More
Is China’s Affordable Luxury Market Dying?
Affordable luxury had a great run in China, but some factors have led many to believe that this market is tanking post-COVID-19. Read More
Have China’s Consumers Forgiven Balenciaga Enough to Buy Couture?
Balenciaga’s “ugly beauty” look is often a hard sell among China’s younger shoppers. Can they be enticed by the house's recently revived haute couture line? Read More
With An Eye To The Future, Moncler Is Winning The Long Game In China
With the launch of 7 MONCLER FRGMT HIROSHI FUJIWARA, Jing Daily takes a closer look at how Moncler reinvigorated its brand image through its Genius project. Read More
Can Shushu/Tong Go Global?
Known for its feminine yet quirky style, Chinese designer brand Shushu/Tong has blown up in China. Now, it’s eyeing the global market. Read More
Is Tmall’s Luxury Pavilion A Shortcut To Chinese Digital Shoppers?
Max Mara and Paul Smith soft-launched on Tmall Luxury Pavilion this week, but can they leverage the platform for greater awareness and sales in China? Read More
Chanel Hosts A Chengdu Electro Music Party For Watch Launch
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read More
What’s Behind Richemont’s Delvaux Purchase?
Richemont is expanding its leather goods portfolio by acquiring Belgian brand Delvaux. Will this give the luxury conglomerate ammunition to challenge LVMH? Read More
