Content Commerce
What the World Needs to Learn From Chinese Content Commerce: Part Four
As gaming goes mainstream, players include members of the crucial higher-income demographics, and brands across the consumer spectrum are taking note. Read More
How China’s Shein Conquered Global Social Media
As a direct-to-consumer (DTC) retailer of apparel, home goods, and just about everything else, Shein has doubled its sales for eight consecutive years. Read More
Return of the Living Dead… Brands
The coronavirus pandemic has created a once-in-a-century opportunity for brand nostalgia. Read More
Q&A: Walpole CEO Helen Brocklebank on COVID-19, Tourism and the Future of British Luxury
Jing Daily chats with Walpole CEO Helen Brocklebank about the current state of British luxury and where it could be headed in the months ahead. Read More
What the World Needs to Learn From Chinese Content Commerce: Part Three
Although branded film and video productions are nothing new, in China they have gained widespread acceptance as a hybrid art form-marketing vehicle. Read More
How Luxury Took Over Memes
The ability to become a trending topic is the ultimate prize, and meme-worthy fashion is the fastest and easiest way to the top. Read More
CollaBrands: A Special Delivery for Heritage Brands
Creative brand collaborations surprise and delight consumers with unusual pairings for products and experience, with the leading partnerships often creating new markets for the brands involved. Read More
Content Commerce-Fueled Glamping and RVing Trend Sweeps China
For content producers and brands alike, content centering on enjoying the comforts of home while glamping or traversing the countryside in an RV has proven popular. Read More
What the World Needs to Learn From Chinese Content Commerce: Part Two
In the second installment of our five-part series on content commerce in China, Jing Daily looks into the power of livestreaming e-commerce and brand collaborations. Read More
Behind the Boom in Art x Brand Collaborations With Artestar’s David Stark
Jean-Michel Basquiat and Keith Haring may have long since passed away, but they're still playing a leading role in the pop culture zeitgeist of 2021 Read More
