Beauty
Why Chinese Men Want to Be Beautiful
The market for male skincare got overlooked for many years. But in 2021, young male beauty brands began booming in China. What changed? Read More
ByteDance, TikTok’s Owner, Dives Into the Fragrance Race with EMOTIF
TikTok’s parent company, ByteDance, will soon launch its own fragrance brand, EMOTIF. How successful might the tech giant’s venture into this category be? Read More
China’s Beauty Cheat Sheet for 2022
Take advantage of this must-read playbook for China’s ever-evolving beauty arena and start your 2022 off on the right foot. Read More
Chinese Skincare Brand Accuses Chanel of Unfair Competition
Chanel has been outed for unfair practices by the local skincare label Lin Qingxuan. But will Chinese consumers look beyond nationalism this time? Read More
The Top 3 C-Beauty Trends in 2021
With China’s beauty market becoming saturated, domestic makeup brands serached for new opportunities in 2021. Here are three C-beauty trends of the year. Read More
C-Beauty Collabs Hits and Misses From Singles’ Day
A downspell in sales has forced C-beauty brands to ideate new ways of capturing young consumers. Jing Daily puts some collaborations under the microscope. Read More
How Tmall’s ‘Pitch Fest’ Leveled the Playing Field of Niche Beauty Brands
Double 11 has become a massive opportunity for emerging beauty brands, even though they must compete against global beauty giants. Read More
L’Oréal Won Double 11, But At What Cost?
After topping Tmall’s Double 11 cosmetics sales ranking, L’Oréal has been accused of false advertising. How can the brand gain back consumer trust? Read More
Can C-Beauty Brands Cultivate Loyal Consumers?
C-beauty brands are sliding down the ranks at China’s shopping festivals, and most have a lack of user stickiness to blame. How can they survive? Read More
Jacquemus Expands Into Beauty. Is China Next?
Jacquemus is co-launching a beauty line early next year — hot news even in China despite the label’s lack of social presence. Read More
