Influencers
Will China’s Attempts to Rein in Celebrity Culture Affect Global Luxury?
China has cracked down on the excesses and debauchery of celebrity culture. But will this clampdown affect luxury retailers’ bottom lines? Read More
Is ‘Single’s Inferno’ the Next ‘Squid Game’?
The K-drama sensation “Single’s Inferno” is taking over China. But how involved should luxury brands get with the show's reality stars? Read More
China’s Influencer Pay Gap Has Closed — But Not Its Culture Gap
The influencer industry is rife with racial inequality. But in China, homegrown KOLs make more than their Western counterparts. So what’s the problem then? Read More
China’s Biggest Celebrity Controversies in 2021
2021 was quite the year for celebrity controversies in China. Here, Jing Daily looks at the top moments of the year that has passed. Read More
Will Viya’s $210 Million Tax Fine Rattle China’s Livestreaming Industry?
Viya, China’s “queen of livestreaming,” has been fined $210.2 million for tax evasion. But what does that mean for China’s once-booming livestream economy? Read More
5 Reasons Brands Can Win in China With Sports Stars
Luxury brands have worked with elite athletes for decades, but China’s demographics have moved the goalposts on this strategy. Jing Daily explains why. Read More
Top Livestreamers Get ‘Canceled’ for Tax Evasion
After being slapped with massive fines by China’s tax authorities, two top livestreamers are now getting canceled on local social media. Brands beware! Read More
Should Brands Distance Themselves From ‘Controversial’ Celebrities?
After a spate of recent boycotts, should luxury brands distance themselves from controversial KOLs? The answer might surprise you. Read More
China Says No to Gossip and Star Chasing by Monitoring Celebrity Information
Chinese authorities are monitoring the spread of celebrity information online, including their personal details and brand endorsements. Read More
Top Social Star Li Ziqi Breaks the Illusion and Sues Influencer Agency
China’s most prominent cultural vlogger, Li Ziqi, hasn’t posted on her channels in months. Is this the end of her idyllic videos? Read More
