Companies
How Chaumet Set the Bar for Luxury Legacy Exhibitions in China
Forward-thinking online sales tactics have been booming in China lately. But Chaumet is forging a plan for longer-term relationships with local customers. Read MoreHow Price Hikes Help Chanel Maintain Its Allure
Chanel has rolled out its third price hike of the year, raising the cost of its most iconic bags in a bid to bolster exclusivity. Will it work? Read MorePrada Group Is Investing in the Future
Prada’s sales performance has exceeded 2019 levels. Will the company meet its ambitious plan to reach $5 billion in revenue in the midterm? Read MoreIs Evergrande’s Race to Erase Debt Possible?
Chinese billionaire Hui Ka Yan is selling off as much equity as he possibly can to keep Evergrande afloat, but will it be enough? Read MoreL’Oréal Won Double 11, But At What Cost?
After topping Tmall’s Double 11 cosmetics sales ranking, L’Oréal has been accused of false advertising. How can the brand gain back consumer trust? Read MoreMoschino Bets Big on China
Moschino has signed a letter of intent to take over the management of its stores in Mainland China from local partners. So what comes next? Read MoreAre Nike’s Days in China Numbered?
China was Nike’s worst performing market this past quarter. How is the sportswear company coping in the aftermath of the Xinjiang cotton debacle? Read MoreAnother American Brand Exits China
Everlane is shutting down its Tmall flagship store after just two years, joining a growing list of brand casualties in China. Where did it go wrong? Read MoreAnta Versus Adidas: Will the Chinese Sportswear Brand Win?
Chinese sportswear brand Anta is on track to overtake adidas in market value. How did it manage to rival more renowned brands? Read MoreIs Off-White’s Popularity Cooling Down?
Once called the “hottest brand on the planet,” Off-White has fallen in popularity over recent years. Can a push into China rekindle its coolness? Read More