Companies
What Luxury Brands Can Learn from Footwear Giant Li-Ning
Despite a slowing economy, China's Li-Ning has continued to flourish in a tough fashion market thanks to an understanding of trends and one smart hire. Read More
Why This NYC-Based Label Uses Fashion to Promote Social Change
Viewing fashion as a platform for discussion, these two Chinese designers tackle a new social issue with each collection. Read More
The Secret Behind the Most Profitable Fashion Media in China — GQ Lab
GQ Lab, the sponsored content engine of GQ China, is a success story of how traditional fashion publication can thrive in today’s digital media world. Read More
VC Liu Bo: The Future of Second-Hand Luxuries in China
TusStar is one such capital investor acting as an angel investor for second-hand high-end goods marketplace operator Ponhu-Luxury back in 2015. Read More
How Luxury Brands Celebrated China’s 70th Anniversary
Many Western luxury brands and retailers have launched — for the very first time — special products or campaigns to celebrate China’s 70th anniversary. Read More
Enhancing Brand Presence With Custom Reality Shows in China
Brands may see better outcomes through the customized production of smaller-scale shows that allow a brand to be deeply tied into the purpose of the series. Read More
High Fashion on the Small Screen
This summer’s fashion drama of note is the urban mystery/romance, “Return the World to You,” which has drastically upped the placement of designer labels to 120-plus. Read More
Can Cha Ling, a Local Beauty Brand Backed by LVMH, Succeed in China and Beyond?
What challenges does Cha Ling, a local Chinese beauty brand backed by LVMH, need to conquer in order to gain market share from international beauty brands? Read More
Breaking Down Louis Vuitton’s Remarkable Reign in China
Jing Daily breaks down the five major reasons behind Louis Vuitton’s runaway success and where they can improve in the future. Read More
Hermès Reveals Behind-the-Scenes to Its Craftsmanship via WeChat
On July 19, Hermès debuted a WeChat Mini Program, driving visitors to an in-person workshop in Xiamen to learn about their craftsmanship. Read More
