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Companies

  • Loewe’s Content-Commerce Approach is the Winning Luxury Strategy for the 2020s

    Avery Booker  |   Share
    Spanish luxury brand Loewe proves that it is possible to build a strong consumer base through a strong content-commerce-based strategy in China. Read More
  • Perfect Diary’s New Collaboration Proves Successful Without Appropriation

    Jennifer Zhuang  |   Share
    On June 17, Perfect Diary released a host of exclusive makeup looks with nine famous Western makeup artists to promote their new koi fish makeup palette. Read More
  • 5 Successful Cosmetic Brand and Food Collaborations for Chinese Gen Zers

    Chenyue Fu  |   Share
    How to create a successful food x beauty collaboration? Jing Daily reviews five beauty brands and food collaborations that attracted the Chinese Gen Zers. Read More
  • Five Luxury Brands That Are Winning 520 Day In China

    Wenzhuo Wu  |   Share
    To capitalize on the consumption rebound in China’s market right now, luxury brands are spending more than usual on their 520 marketing campaigns this year. Read More
  • Overseas Obstacles For Chinese Companies in a Post-COVID-19 World

    Ruonan Zheng  |   Share
    The latest research from the global firm Brunswick is shedding light on obstacles that could lay ahead for Chinese companies wanting to expand overseas. Read More
  • Luxury Brands Digital Marketing That Worked in China During the COVID-19 Crisis

    Ruonan Zheng  |   Share
    COVID-19 demands new forms of consumer engagement, so we took a look at what digital marketing campaigns have worked for international brands in China. Read More
  • How Lingerie Brand NEIWAI Connects with Chinese Women

    Yaling Jiang  |   Share
    By rebranding social stereotypes about women in China, NEIWAI's social media campaign shined through the crowd ahead of International Women's Day 2020. Read More
  • How SARS Led to the Birth of China E-Commerce

    Ker Zheng  |   Share
    SARS was a turning point for both JD.com and Alibaba. We take a look at what happened and how they navigated the virus crisis. Read More
  • Can Vipshop Keep Defying the Odds with its New Offline Stores?

    Ruonan Zheng  |   Share
    A rising star in discount sales, Vipshop has somehow managed to compete with its bigger competitors. But will opening offline shops help or hurt its cause? Read More
  • The Unique Challenges of Selling Fashion in China

    Marc Bain  |   Share
    Connecting with Chinese shoppers often requires a very different set of tools than US and European companies use at home. Read More
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Jing Daily KraneShares China Global Luxury Index

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Daily Returns: 04/09/2021

Index LevelDaily Change% Change
322.77+$1.060.33%
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