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Creative

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  • CCI Take: Luxury Brands Chase the Esports Opportunity in China

    Avery Booker  |   Share
    Burberry is the latest to join in the fray through its newly announced partnership with Tencent Games on its multiplayer online game Honor of Kings.  Read More
  • Booming in Asia, Shoppable Streaming Video Faces a Bumpy Road in the U.S.

    Avery Booker  |   Share
    As the intersection between streaming entertainment and e-commerce continues to blur in China, shoppable streaming video is now starting in North America. Read More
  • Bain & Company: Tips For This Post-COVID-19 Singles’ Day

    Chenyue Fu  |   Share
    Jing Daily summarizes what brands and retailers must do to take full advantage of China retailing’s most important 24 hours: Singles' Day. Read More
  • The Health of China’s KOL Industry After COVID-19

    Jessica Rapp  |   Share
    China’s KOL industry after COVID-19 will continue to evolve in China and in the West. However, KOL collaborations will remain an important marketing tool. Read More
  • Idol Hua Chenyu Storms China’s Toy Market With Tiny Lookalike

    Yaling Jiang  |   Share
    Hua’s team could be eyeing a piece of the multi-billion dollar toy market, but what Hua’s fans want is a piece of the idol. Read More
  • Why Most Foreign Brands Become Popular in China Because of Influencers

    Ker Zheng  |   Share
    Influencers serve as agent for the brand, either because they're paid to, or because they genuinely think that the brands are good options for their fans. Read More
  • Asian Megastar Jay Chou Embarks On An Artistic Journey

    Chenyue Fu  |   Share
    In the unusual year of 2020, Asian megastar Jay Chou is exploring new possibilities for fine art with the conceptual artist Xu Bing. Read More
  • Louis Vuitton, Prada, and Loewe: Three Brands, Three China Content Strategies

    Avery Booker  |   Share
    Before, brands were under the impression that most big-ticket purchases would be made overseas, now their content strategies must confront the new normal. Read More
  • Can Anti-KOL Guo Laoshi Help Luxury Brands In China?

    Jennifer Zhuang  |   Share
    The brash and unconventional KOL known as Guo Laoshi is trending amongst Gen Zers, but should luxury brands really consider working with her? Read More
  • Is China Becoming the World’s Testbed for New Retail?

    Avery Booker  |   Share
    Having seen revenue plummet at brick-and-mortar stores this year, global brands are using China to experiment with more innovative retail strategies. Read More
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Jing Daily KraneShares China Global Luxury Index

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Daily Returns: 01/25/2021

Index LevelDaily Change% Change
309.40$1.000.32%
LVMHKeringRichemont
+$0+$0+$0
View Index

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