Consumer Insights
The uneven recovery of luxury spending in China: A tale of contrasting consumers
As China's recovery proves to be less robust than expected, a contrast emerges in the spending patterns between high-net-worth individuals and the middle class. Read More
China’s ‘spicy milk style’ slammed by state media as children’s soft porn
Chinese state media outlets are denouncing a trend of dressing children in sexy apparel. As more luxury brands expand into childrenswear, here’s one style to stay clear of. Read More
The end of the luxury ‘it’ bag: 2023’s must-have accessory is a Uniqlo crossbody or a grungy tote
Young consumers including Gen Z are looking to fanny packs and tote bags to make a style statement as designer handbag prices climb out of reach. Read More
Are Chinese-only collabs like Shang Xia and Florasis the next hype trend in guochao luxury?
Designer home brand Shang Xia taps local beauty Florasis to reach a wider, younger audience, while Florasis aims to premiumize its image by collaborating with the lifestyle brand. Read More
Will Southeast Asia be the world’s next e-commerce hub?
More companies are setting their sights on Southeast Asia. Here’s what they should know about the region’s growing cohort of digital consumers. Read More
Skintellectuals, emotional marketing, clean beauty: China’s H2 2023 beauty cheat sheet
A must-read beauty playbook for 2023 and beyond. Jing Daily unpacks the major trends shaping China’s rapidly evolving beauty landscape. Read More
L’Oreal emerges the 1 billion RMB victor on Douyin, China’s newest beauty retail battleground
L’Oréal topped Douyin’s beauty ranking list, hitting a GMV of 1 billion RMB in the first half of the year, and is expected to surpass a GMV of 2 billion… Read More
An A to Z guide to China’s ‘core’ fashion trends
Getting lost in the endless sea of fashion “cores”? Here’s a helpful guide to all the trending fashion aesthetics on Chinese social media. Read More
How AI technology is reshaping beauty retail in China
From Sephora’s Store of the Future to SkinCeuticals’ customized cosmetics products, beauty brands are leveraging AI to boost offline sales. Read More
From London to Paris: Where are all the Chinese tourists this summer?
Although Chinese arrivals to Europe have not recovered to pre-pandemic levels, those who are traveling are splurging more and venturing off the beaten path. Read More
