Consumer Insights
Why Retailer-Led Brand Collaborations Are So Successful In China
In China, collaborations between brands and retailers have been on the rise over the past decade, led by local upstarts and established names alike. Read MoreWhat Vestiaire Collective Has Learned About Selling Secondhand Luxury To Asia
The Chief Revenue Officer of Vestiaire Collective lets us in on the luxury resale platform's Asia expansion efforts and expectations for mainland China. Read MoreWhy Chinese Women Are Embracing ‘Chillax’
#Chillax is becoming an ideal life attitude for China’s younger generations, giving rise to the effortless fashion trend. Read MoreLipstick King’s All Girls’ Offer 2 Is Here. Can It Help Brands Win The Double 11 Battle?
The second season of Li Jiaqi’s hit reality show — All Girls’ Offer — has started airing. Here’s why brands should tune in to the bargaining series. Read MoreDo Brand Scandals Follow Familiar Patterns In China?
By recognizing the context around which scandals and boycotts occur, brands can develop rapid response plans in advance for multiple scenarios. Read MoreWhat’s Behind Chinese Women’s ‘Beauty Duty’ Backlash?
Beauty Duty, a word describing the expectation to dress up in public, is trending on Chinese social media as women highlight societal pressures. Read MoreHow To Woo Big Spenders? LV, Chanel, And Dior Open VIP Salons At SKP Beijing
At Beijing SKP, Chanel, Dior, and Louis Vuitton have opened dedicated salons for their top VIP spenders. What’s the return on investment? Read MoreFrieze London 2022 Misses China
This year, London's famous four-day Frieze art fair has only three Chinese galleries. Is the world-leading art market missing out? Read MoreHow Top-Tier Cities Fared During China’s National Day Holiday
Jing Daily checks in on the performance of top-tier cities — Beijing, Shanghai, Guangzhou, and Hainan — during China’s Golden Week. Read MoreWhat Does China’s Cultural Consumer Really Want?
The Chinese Cultural Consumer's deep interest in art, culture, and collecting is largely unaffected by commercial considerations. Read More