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Category

Gen-Z

  • Move Over Lying Flat, Let It Rot Is Here

    Lisa Nan  |   Share
    Brands need to update their vocabulary. “Let it rot” is the latest buzzword in China, another sign that Gen Z is disillusioned with their lives. Read More
  • ‘It’s An Addiction’: Over 60 Million Chinese Netizens Are Playing Sheep A Sheep

    Lisa Nan  |   Share
    China’s latest craze is a tile matching passthrough challenge — Sheep A Sheep. The mini-game’s popularity is no coincidence, but the result of a shrewd strategy of user engagement. Read More
  • How Gen Z Is Reshaping China’s Half-A-Trillion Wedding Market

    Lisa Nan  |   Share
    Driven by Gen Z couples, China’s wedding sector will triple in size this year. But how do the demands of this generation differ from those before it? Read More
  • Top Beauty Brands Flock To Shanghai’s International Cosmetic Festival

    Juliette Pitt  |   Share
    At Shanghai’s International Cosmetic Festival, beauty brands like Prada, Fenty, and L’Oreal will launch new products online, offline, and in the metaverse. Read More
  • Neo-Chinese Fashion Shows That Guochao Is Here To Stay

    Julienna Law  |   Share
    While not new, “neo-Chinese fashion” is seeing a revival — with searches surging 15,945 percent on Xiaohongshu as of June. What’s behind the hot trend? Read More
  • 7Up, Skaters, And The Pet Economy: China Collabs of the Week

    Sadie Bargeron  |   Share
    Whether its partnering with beverage brands or creating mini streetwear apparel for pets, brands are finding new ways to connect to Gen Z in China. Read More
  • Riding The Wave Into China’s Latest Hype — Land Surfing

    Lisa Nan  |   Share
    Land surfing is taking off in China. Over the past two years alone, 6 million locals have adopted the new hobby. How can brands tap the craze? Read More
  • From Bloke Core To Cadre Chic: How Brands Can Capitalize On Gen Z Fashion

    Julienna Law  |   Share
    China’s Gen Z men are taking social media inspiration from both home and abroad to switch up their wardrobes. Here are the hottest trends of the summer. Read More
  • Gen Z Keep Their Cool With China’s New Sunwear Trend

    Charlotte Cai  |   Share
    Demand for protection from heatwaves has given rise to the Gen-Z pursuit of all things sun-related. Jing Daily explores why this trend is a hit with youth. Read More
  • China’s Love Of Hanfu Is Here To Stay

    Charlotte Cai  |   Share
    Hanfu bas become much more than a niche Gen-Z interest. Its revival of subculture and tradition signals a paradigm shift in taste for young consumers. Read More
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Jing Daily KraneShares China Global Luxury Index

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Daily Returns: 03/24/2023

Index LevelDaily Change% Change
262.68-$1.82-0.69%
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