Brooding In Beijing: INK Injects Monochrome Into City’s Fashion Scene

Cutting-Edge Brands Like Boris Bidjan Saberi & Rick Owens

Hong Kong multi-brand retailer INK — known for underground, high-priced menswear brands that trend towards the monochrome — has recently expanded into Beijing, opening a new location in the city’s Dongcheng District.

Joining its counterpart on Paterson Street in Hong Kong, INK Beijing stocks nearly twenty brands sure to prove popular with the Goth Ninja demographic, including Boris Bidjan Saberi, SILENT by Damir Doma, Rick Owens and Song for the Mute. Housed in a distressed, industrial space with an ancient hutong facade, the store manages to cultivate a cohesive, curated collection of dark silhouettes, brooding mystique, and ethereal edginess that even the most jaded “cultured youth” will find irresistible.

3 Andingmen Xijie
Dongcheng District, Beijing 100009


Fashion, Market Analysis