Zihao Liu
Bottoms Up: How China’s Pleasure-seeking Consumers Are Falling For Luxury Whisky
As whisky booms in popularity in China, there is a huge opportunity for premium whisky brands to engage with new, younger consumers. Read More
China’s Gen Z Spiritual Awakening? Young Chinese Flock To Temples
What Happened: China’s millennials and Gen Z are flocking to famous Buddhist temples across the nation this spring. Visits to temples have surged 310 percent since the beginning of 2023,… Read More
Boosting Consumption, Economic Stabilization Among Top Agendas At China’s ‘Two Sessions’
China just concluded its most important annual political event, the Two Sessions, and indications are that it’s good news for luxury brands. Read More
Why Is American Retro-core Going Viral In China?
Young Chinese fashionistas are embracing retro outfits from '80s and '90s America. Why is the trend surging and what does it mean for brands? Read More
High-Net-Worth Individuals’ Luxury Preferences Revealed In New Hurun Survey
China's wealthy favor luxury items that increase in value, such as Birkin Bags and Rolex watches, while younger HNWIs spend to reward themselves. Read More
What Do China’s One Billion Plus Short Video App Users Mean For Luxury And E-commerce?
The number of short video app users in China surpassed 1 billion for the first time. How can brands capitalize on this medium? Read More
Will Chengdu’s Luxury Shopping Malls Reclaim Growth Momentum In 2023?
Luxury malls Chengdu IFS and the Taikoo Li Chengdu both saw declining revenues in 2022. What will 2023 bring? Read More
Is Hong Kong’s Budget Enough To Boost The SAR’s Post-COVID-19 Recovery?
Will Hong Kong’s latest pledge to significantly invest in Web3 and tourism help boost the city's attractiveness to visitors and investors? Read More
China’s Luxury Market Shines Despite Global Consumer Concerns
Most surveyed global consumers intend to reduce their consumption in the next six months. China’s luxury market is set to buck that trend. Read More
Why Macau’s Latest Digital Fashion Exhibition Is So Important
"Beyond the Boundaries" features virtual showcasing, 3D-printed clothing, and augmented reality (AR) viewing experiences. Read More
