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Jasmine Lu

  • China: This Week In Digital Luxury Marketing

    March 5, 2014  |   Share
    A roundup of ongoing digital campaigns on China’s social media, featuring Max Factor, Shu Uemura, Cadillac, Agatha, L’Occitane, and Estée Lauder. Read More
  • China: This Week In Digital Luxury Marketing

    February 27, 2014  |   Share
    A roundup of recent and ongoing digital campaigns on China’s social media, featuring Furla, Jaguar, Cadillac, M.A.C, and Volvo. Read More
  • Youni: The Chinese M-Commerce App That’s A Hotbed For Secondhand Luxury Sales

    February 20, 2014  |   Share
    Pre-owned luxury goods sales are taking off on a new 70-million user strong m-commerce app that serves as a cross between "Chase’s QuickPay and Tencent’s WeChat." Read More
  • China: This Week In Digital Luxury Marketing

    February 19, 2014  |   Share
    A roundup of recent and ongoing digital campaigns on China’s social media, featuring Burberry, BMW, Tommy Hilfiger, Shiseido, and Shu Uemura. Read More
  • This Week In Digital Luxury Marketing: Valentine’s Day Edition

    February 12, 2014  |   Share
    This week, we're bringing you a roundup of ongoing Valentine’s Day digital campaigns on China’s social media, featuring Tag Heuer, Lancôme, Kenzo, De Beers, and Audi. Read More
  • This Week In Digital Luxury Marketing: Chinese New Year Auto Edition

    February 6, 2014  |   Share
    A roundup of recent and ongoing Chinese New Year campaigns by auto companies, featuring Bentley, Land Rover, Audi, Jaguar, and Cadillac. Read More
  • This Week In Digital Luxury Marketing: Chinese New Year Fashion Edition

    February 5, 2014  |   Share
    A roundup of new and ongoing Chinese New Year fashion campaigns on Chinese social media during the holiday season, featuring Bottega Veneta, Coach, Jack Wolfskin, Tissot, and TAG Heuer. Read More
  • This Week In Digital Luxury Marketing: Chinese New Year Beauty Edition

    January 30, 2014  |   Share
    A roundup of ongoing Chinese New Year campaigns by beauty and cosmetics brands through January 30, featuring Lancôme, L’Occitane, Sephora, Olay, and Clarins. Read More
  • China: This Week In Digital Luxury Marketing

    January 23, 2014  |   Share
    A roundup of ongoing Chinese New Year campaigns in China through February 10, featuring Louis Vuitton, Lancôme, Porsche, L'Oréal, and TAG Heuer. Read More
  • China: This Week In Digital Luxury Marketing

    January 16, 2014  |   Share
    A roundup of ongoing campaigns in China through January 31, featuring Jaguar, Gucci, Rado, Tommy Hilfiger, and DKNY. Read More
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