Yiling Pan
China Dismayed Over Hermès Bags Made from Exotic Skins
China, a country where consumers have long been obsessed with luxury handbags made from exotic animal skins, is starting to see people reflect on the environmental cost of making these exquisite items. Read More
Chinese Whispers: Macy’s Exits the Chinese Market, and More
The American department store Macy's announced that it would permanently shut down its Tmall flagship store by the end of this year. Read More
Can China’s Debt-Ridden Youth Continue to Prop Up Luxury’s Future?
Luxury brands’ “Great Chinese Dream” is largely dependent upon China’s millennial and Gen-Z shoppers. But what if this promising outlook is partially fueled by debt? Read More
Is the Fashion Designer ‘Cult of Personality’ to Blame for the D&G Mess?
The recent Dolce & Gabbana misstep is a leadership issue that should alert luxury brands to reconsider their relationship with celebrity designers. Read More
Chinese Whispers: Alibaba Courts Valentino for Luxury Pavilion, and More
Valentino became the latest luxury brand to launch an official store on Alibaba Tmall's luxury portal Luxury Pavilion. Read More
How Fan Bingbing’s Scandal Affected Chinese KOLs’ Brand Perception
Has Fan Bingbing’s tax scandal brought negative effect to luxury brands she endorsed? The answer is yes and no, according to the data intelligence company ParkLu. Read More
Chinese Titan Tencent Plays an Aggressive New Game: Luxury
Here is how Tencent is vying for the attention of international luxury brands and relying on them to bounce back from the current downward trend. Read More
Chinese Whispers: Burberry Mulls Issuing Shares in China via Shanghai-London Stock Connect, and More
The London-listed luxury brand Burberry is said to be considering issuing stocks in China through the much-anticipated Shanghai-London stock connect. Read More
How Farfetch Leverages Its WeChat Strategy
In its operation in China, Farfetch places a great emphasis on the use of No.1 social media app WeChat, and here is how exactly they do it. Read More
Is it Racist?: Dolce & Gabbana’s New Ad Campaign Sparks Uproar in China
Italian fashion powerhouse Dolce & Gabbana’s latest online marketing campaign has come under fire for trivializing China’s centuries-old culture. Read More
