Wenzhuo Wu
How Farfetch Is Ramping up Their Bets in China
Before the sixth edition of the Luxury Symposium, Jing Daily spoke to Alexis Bonhomme about Farfetch’s latest moves in China. Read More
Hogan Bets On Gen-Z China With New Ambassador Gong Jun
Hogan announced Chinese actor Gong Jun as its global ambassador during its newest campaign, but will he help grow the brand’s China market? Read More
What Can Luxury Brands Learn From Lululemon’s 2021 Well-Being Index?
According to Lululemon, Chinese citizens experienced the most well-being worldwide in 2021. So why do netizens disagree with this result? Read More
Tiffany Unlocks Chinese Jewelry Market with Its Tiffany Knot Collection
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read More
Will Western Niche Labels Become Ventures’ Next Sweet Spot in China?
What Happened: On February 9, the e-commerce solution company Kuai Commerce announced a second seed round of funding — £2 million ($2.7 million) — to launch its first group of… Read More
Louis Vuitton Mounts a Tiger Tail at New Flagship Maison in Chengdu
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read More
The Year of the Tiger is the Year of Gucci
Most global fashion houses have failed at marketing Chinese zodiac symbols. So how did Gucci hit a homerun with its recent tiger campaign? Read More
Dior Bets Big on Women’s Athleisure in China
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read More
How A New Moncler x POP MART Collab Caused A Frenzy In China
A limited-edition POP MART × MONCLER collaboration lured a wave of Chinese fans to enter its raffle. But what’s Moncler’s larger strategy in China? Read More
The North Face x Kaws Collab Soars at Changbai Mountain, China
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape, highlighting brand campaigns. Read More
