Ruonan Zheng

On December 9, an announcement “Palace Museum Lipsticks are finally here!” went viral on social media platform WeChat, attracting more than 100,000 pageviews. Read More

Jing Daily spoke to experts in the fields of e-commerce and influencer marketing, as well as some of the sales platforms themselves, to find out. Read More

With this sale, ownership is already mapping out a new direction for Shanghai Tang. Read More

One of the biggest reasons Chinese travelers make fewer in-store purchases during their travels is that their transactions get declined, and there are three main culprits for this. Read More

China's affluent Gen-Zers have a somewhat contradictory view of themselves, a new report by Agility Research Group finds. Read More

As many brands increasingly use livestreaming to monetize that attention, they need to understand what's driving the estimated $5-billion livestreaming juggernaut in China. Read More

With the help of VR, Paris watchmaker Cartier opened to let consumers immerse in the narrative behind the company’s Santos watch collection, which cost up to about $57,800 (RMB 402,000). Read More

In an exclusive interview with Jing Daily, the brand's CEO Alex Bolen speaks about what he’s observed and why now, during a heated trade war, is the time for the brand to press onward in China. Read More

Ralph Lauren plans to open a store a week in China, said company president and CEO Patrice Louvet at The New York Times Luxury Conference last week. Read More

Louis Vuitton attempts to elevate brand awareness and prestige in the minds of consumers through stories about the company's rich history—via a destination art exhibit. Here are three strategic highlights. Read More