Marianna Cerini
Niche is the New Black in China’s Luxury Landscape
As luxury consumers become younger and more discerning, niche luxury brands have found ways to attract more customers, particularly in China. Read More
Digital Goes Glam At Burberry’s Star-Studded ‘Trench’ Opening
A host of celebrities including Du Juan and Cara Delevingne helped Burberry kick off its Art of the Trench exhibit in Shanghai on Thursday, which aims to garner enthusiastic social media participation from Chinese fans of the iconic coat. Read More
Shanghai Gears Up For Fashion’s Night Out
The event that started in New York during the recession is now a global extravaganza, and its Shanghai iteration is set to be a star-studded citywide event. Read More
Begüm Kiroglu Brings Istanbul Flair to China’s ‘Modern Dandies’
"Well-heeled Chinese men seem to highly enjoy elegant, original pieces with a luxurious touch of eccentricity," said the Turkish-born, Shanghai-based designer in a recent interview with Jing Daily. Read More
Spectacular Hugo Boss Show Grabs Global Fashion Spotlight In Shanghai
Both Chinese and foreign stars turned out for last night's Hugo Boss live-streamed Shanghai runway show, which featured China as the focal point of the label's global marketing strategy. Read More
