Lotus Ruan
China’s Top Deal Sites for High-end Fashion, Sports, Tech and More
International luxury brands are increasingly partnering with shopping deal websites, participating in China’s Singles’ Day and Double 12 shopping festivals. Read MoreTwo Years on, What Does the Two-Child Policy Mean for Brands?
The impacts have been felt differently around the country, and go beyond products aimed at moms and kids. Read MoreOnline & Offline Strategies Key in China’s Evolving Duty-free Marketplace
Duty-free retailers need to adopt new online and offline strategies to stay competitive in China's evolving duty-free marketplace. Read MoreChoice Matters for Chinese Luxury Travelers
Chinese jet-setters are looking for individually-tailored, exotic experiences from which they can take unique memories and local knowledge home. Read MoreThe Luxury Goods Rental Market in China: What You Need to Know
The luxury goods rental market is rising in China with a number of players receiving funding from bullish investors. Here is what you need to know about it: Read More6 Male Luxury Brand Ambassadors in China You Need to Know
International brands are increasingly eager to secure partnerships with leading celebrities to reach Chinese consumers, especially the younger generations. Read MoreChina’s Wealthy Are Spending a Quarter of Their Budget on Health and Athleisure
As the luxury market continues to embrace health trends and athleisure, luxury brands need to remain attuned to the demand or risk falling behind their competitors. Read More3 Tips for Luxury Brands Marketing on Video-Streaming Platforms in China
Given that video-streaming has proven it has staying power, here are some tips for luxury brands looking to market on video platforms in China. Read More8 Popular Chinese Video-Streaming Sites Luxury Brands Should Know
A report shows that luxury brands still prefer traditional video-streaming platforms for advertising; here are eight popular ones brands should know. Read More10 Rising Female Brand Ambassadors in China You Should Know
International brands are increasingly eager to secure partnerships with leading celebrities to reach Chinese consumers, especially the younger generations. Read More