Lisa Nan
Luxury Takes A Bite Out Of The Latest Collab Trend: 5-Star Afternoon Tea
Five-star afternoon tea collabs have proven to be an organic traffic-driving formula. From De Beers to Chaumet, brands are helping themselves to the magic. Read MoreBilibili Joins Double 11’s Livestreaming Sales Battle
Video sharing platform Bilibili just launched a new livestreaming function in a bid to revamp its loss-making business. But is it too late? Read MoreIt’s Not Just Western Brands: Li-Ning Stokes Nationalist Controversy And Anger
Li-Ning shares plummeted 13 percent after consumers pointed out that looks from its latest collection resemble the uniforms of Japanese WWII soldiers. Read MoreLipstick King’s All Girls’ Offer 2 Is Here. Can It Help Brands Win The Double 11 Battle?
The second season of Li Jiaqi’s hit reality show — All Girls’ Offer — has started airing. Here’s why brands should tune in to the bargaining series. Read MoreHow To Woo Big Spenders? LV, Chanel, And Dior Open VIP Salons At SKP Beijing
At Beijing SKP, Chanel, Dior, and Louis Vuitton have opened dedicated salons for their top VIP spenders. What’s the return on investment? Read MoreHow Top-Tier Cities Fared During China’s National Day Holiday
Jing Daily checks in on the performance of top-tier cities — Beijing, Shanghai, Guangzhou, and Hainan — during China’s Golden Week. Read MoreHow Ultra Luxury Is Conquering China
As the economy slows down, Gen Zers are cutting their luxury spend — meaning brands must look to alternative consumer bases such as the more mature UHNWIs. Read MoreMove Over Lying Flat, Let It Rot Is Here
Brands need to update their vocabulary. “Let it rot” is the latest buzzword in China, another sign that Gen Z is disillusioned with their lives. Read MoreMore Than Just A Photo Studio, Himomaster Has The Key To Viral Success
With over 6 million users, China’s high-end photo studio Himomaster has become the favored collaboration partner of fashion and beauty brands. Read MoreSaint Laurent Show Attracts Over 27 Million Weibo Viewers, With Blackpink’s Rosé, Kate Moss And Hailey Bieber Sitting Front Row
Leveraging a star-studded front row, Saint Laurent secured 27.3 million viewers for the Weibo livestream of its Paris Fashion Week Spring 2023 show. Read More