Lisa Nan
What China’s Cross-Platform Livestreaming Freedom Means For Luxury
Top anchors can now freely move between China’s live e-commerce platforms. How will the groundbreaking move benefit brands? Read More
Xiaomi Partners With Daniel Arsham And Samsung With Margiela. Why Are Phone Brands Joining The Collaboration Craze?
Mobile smartphone companies are partnering up with luxury brands and artists to release ever more attractive offerings for China’s youth. Who does it best? Read More
Big Tech Has Seen The Potential Of China’s Web Novels And Short Dramas. When Will Luxury Follow Suit?
ByteDance, Baidu, Kuaishou, and Xiaomi are venturing into web novels and short dramas to realize a new monetization model. Brands should take a leaf out of their book. Read More
China’s Puffer Jacket Obsession: Not Just Moncler and Canada Goose, Homegrown Brands Are Taking Off
Domestic Chinese and international puffer jacket brands are battling for market share in the mainland. We take a look at which ones are emerging victorious. Read More
Istituto Marangoni Shanghai Graduates Dare To Imagine The Future Of Fashion
What does the future of fashion look like? This year’s Istituto Marangoni Shanghai’s annual graduates’ show, “Zeta,” presents one possible answer. Read More
Anna Yang, The Designer Injecting Futurism Into Milan Fashion Week
From creating the first AI-powered capsule collection to releasing dynamic NFTs, fashion label Annakiki has been future-facing since its inception in 2012. Read More
‘Crazy Little Brother Yang’ Is Douyin’s First-Ever Livestreamer With 100 Million Fans
‘Crazy Little Brother Yang’ is Douyin’s first-ever livestreamer to reach over 100 million followers. Could he be the next Li Jiaqi? Read More
Luxury Takes A Bite Out Of The Latest Collab Trend: 5-Star Afternoon Tea
Five-star afternoon tea collabs have proven to be an organic traffic-driving formula. From De Beers to Chaumet, brands are helping themselves to the magic. Read More
Bilibili Joins Double 11’s Livestreaming Sales Battle
Video sharing platform Bilibili just launched a new livestreaming function in a bid to revamp its loss-making business. But is it too late? Read More
It’s Not Just Western Brands: Li-Ning Stokes Nationalist Controversy And Anger
Li-Ning shares plummeted 13 percent after consumers pointed out that looks from its latest collection resemble the uniforms of Japanese WWII soldiers. Read More
