Jiaqi Luo

C-beauty (Chinese beauty) products used to be considered low-priced alternatives to top-shelf international brands — but no longer. Read More

Today Chinese millennial men are looking beyond beauty, and the It bag market is the next step to make their style statements heard. Read More

More and more Chinese millennials have started to adopt a “Slasher” lifestyle that enables them to have more than one job — or identity. Read More

For Chinese beauty junkies, the 10-step beauty routine no longer cuts it. It’s now all about overnight beauty hacks to achieve flawless, glowing skin. Read More

In China, it seems like a paradox that Western manners could become important during a period of growing nationalism, but that's exactly what's happening. Read More

As China's income gap keeps widening, a premium education will continue to be the most desired asset Chinese parents invest in. Read More

China’s "single aristocrats,” the fast-growing group of millennials living the single lifestyle by choice, are well-off urban dwellers brands need to court. Read More

Women are thriving atop the corporate ladder in China's new economy, but their tastes in luxury depend upon a mix of social mores past and present. Read More

Chinese millennial consumers are beginning to look beyond the luxury icons represented by Hermès and are now Increasingly on the hunt for niche labels. Read More

It’s time for fragrance brands to look at Chinese men, a demographic that has untapped growth potential given their obsession with beauty products. Read More