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Jessica Rapp

Passionate about style and design, Jessica has been writing about China’s emerging independent fashion scene and the country’s creative industries since moving to Beijing in 2011. She spent two years covering the capital’s dynamic fashion world in depth as style editor of the Beijinger magazine, and her work has also been published in Dwell, Design Sponge, Roads and Kingdoms, Melting Butter, and artnet News. She has also collaborated with U.S.-based lifestyle blog Votre Grande Soeur to bring Chinese designers to Portland, Oregon and New York to host pop-up shops and gallery shows. She holds a bachelor’s degree in linguistics from Truman State University in Missouri. @jrapppp

  • The Truth About KOLs’ Impact on China E-commerce Sales

    October 26, 2018  |   Share
    What is the right way to measure a key opinion leader (KOL)'s impact on Chinese e-commerce sales? Read More
  • Events

    Five Things We Learned from the Business of Fashion China Summit

    October 18, 2018  |   Share
    BoF China Summit examined how to forge ahead in a market whose consumers are exhibiting changing mindsets amidst ever-growing spending power. Read More
  • Here’s What Mooncakes Tell Us About Millennial Trends in China This Year

    September 23, 2018  |   Share
    Twenty-something fans of the Mid-Autumn Festival mooncakes might be hard pressed to find more traditional flavors as hotel chefs and brand marketers go for the wow factor. Read More
  • It’s Official: China’s Luxury Market is Exploding, Fueled by Tesla, Apple

    September 10, 2018  |   Share
    Skyrocketing prices for five-star hotels, top boarding schools, and rare liquors are boosting an already robust Consumer Price Index (CPI) for luxury goods in China. Read More
  • In China, the Sneaker Boom Finds A Platform (Shoe)

    August 28, 2018  |   Share
    The research arm of luxury mall developer K11 reveals what retailers need to know. Read More
  • Chinese Travel Report II: Why China’s Adventurous Gen-Z is Spending More Overseas

    August 15, 2018  |   Share
    Hotels.com latest report shows post-90s Chinese consumers are spending more than one-third of their income on travel. Read More
  • Chinese Travel Report I: Young Travelers Want Local Over Luxury

    August 13, 2018  |   Share
    Culture is reigning over high-end, brand-name shopping sprees for China’s millennial and Gen-Z wanderlust. Read More
  • Alipay’s Mini-Programs: What Luxury Retailers Need to Know

    August 10, 2018  |   Share
    WeChat isn’t the only platform touting these lightweight, native apps. Alipay has been quietly testing its own mini-program service - and they're ready to compete for the attention of brands. Read More
  • Retail

    Lessons from Russia: What Luxury Retailers Can Learn From Moscow on Wooing the Chinese Traveler

    August 2, 2018  |   Share
    Following the World Cup - that drew nearly 40,000 Chinese tourists to the country - Russian retailers are having their big moment. Read More
  • Fashion Flirts With Hotels to Bring Chinese Travelers New Shopping Experiences

    July 10, 2018  |   Share
    From pop-up shops to branching off into new categories, brands are innovating in the hospitality space to reach their target consumer. Read More
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