Jennifer Zhuang
Are Chinese Netizens Sick Of Mass Digitization?
China’s e-commerce giants have jumped headfirst into the growing grocery delivery trend, but some netizens are shaming them for the social ramifications. Read More
Over-Charged In China? Why Beauty Products Cost So Much In The Mainland
A beauty products pricing site confirmed that global cosmetics brands cost more in Mainland China than anywhere else. How can they remain competitive? Read More
Has Luxury Found A Savior In China’s New Pet Craze?
With China entering an age of “Nekonomics,” luxury brands are vying to win in this new pet economy. But can they touch animal-lovers’ hearts? Read More
China’s Top Tech IPOs Of 2020
Despite COVID-19 turmoil, many Chinese tech companies applied for IPOs this year as the demand for technology-enabled solutions rose among luxury consumers. Read More
The Top 5 Gen-Z Trends Of 2020
From the controversial Mengmei Style to the unpredictable anti-KOL Guo Laoshi, Jing Daily highlights China’s top five Gen-Z trends of 2020. Read More
Wuhan’s K11 Mall Confirms the City’s Untapped Luxury Potential
Ever since Louis Vuitton’s recent traveling exhibition, See LV, launched in Wuhan, global luxury brands have begun to recognize the potential in China’s other first-tier cities. Read More
‘Problematic’ JD Finance’s Ad Causes Netizen Uproar
A JD Finance ad mocking a low-income loan target is being bashed across China’s internet for not upholding morally upright values. Read More
“Silver Foxes” Are The Latest KOL Craze In China
Elderly KOLs are subverting expectations on Douyin and finding success as KOLs. But can luxury brands take advantage of these “silver foxes?” Read More
“Debutante Style” Proves China Has Mixed Feelings About Luxury
Chinese netizens are chastising a new “debutante style” as flexing over owning luxury items. How, then, will luxury brands’ Gen-Z strategies be affected? Read More
The Wang Han Scandal Delivers Another Blow To Celebrity Livestreaming
Chinese TV host Wang Han stirred controversy recently after receiving a $15,000 fee to host a livestream where most of the sales were returned. Read More
