Glyn Atwal
Skateboard Culture, Made In China
Skateboard culture is going mainstream in China, winning over new consumers and redefining social norms in the process. Read MoreWith A Revenue Target Of $58.5 Billion In 2025, Luxury Can’t Ignore Shein’s Skyrocketing Success
As the battle for spending heats up, should luxury brand fashion executives look to Shein’s Gen Z and Gen Alpha strategies? Read MoreChinese Investors Hunt Globe For Strategic Luxury Market Acquisitions
Internationalization runs both ways with global and Chinese companies eyeing targets to grow market share, acquire know-how, and boost brand value. Read MoreThe Road Ahead: How Luxury Car Retailers In China Learned To Disrupt
Prestige car brands like Porsche and Tesla are redesigning showroom experiences by drawing inspiration from the world of luxury fashion. Read MoreHow China’s Branded Residences Are Bringing Luxury Home
Although the Chinese property market is under intense economic pressure, branded residences have the potential to capitalize on growth opportunities. Read MoreLV Campaign Taps Messi And Ronaldo As Qatar World Cup Kicks Off. Should More Luxury Brands Get In The Game?
The FIFA World Cup has just kicked off in Qatar, and China’s obsession for the sport represents a goal that luxury brands can’t afford to ignore. Read More‘Living In The Present’: What Chinese Individualism Means For Luxury Brands
Luxury brands need to embrace individualism to connect with younger consumers, whether it's collaborating with local artists or taking bold social stances. Read MoreChoosing A Global Identity In The Age Of ‘Brand China’
As Chinese companies expand globally, executives need to determine the extent to which their brand should be associated with a Chinese identity. Read MoreWhy Luxury Brands Need To Wake Up To China’s Sleep Economy
Rising awareness of the importance of rest is motivating consumers to make changes. The market potential here is too big for luxury brands to sleep on. Read MoreInsider Knowledge Is The New Status Symbol For China’s Luxury Sophisticates
At the most superficial level, a desire to “show off” is a prime motivator of conspicuous luxury consumption. The appeal of a logo that reveals social status is no doubt… Read More