Christine Lee
Fashion Houses Fight for Market Share in the Booming Chinese Shoe Market
Luxury fashion brands are increasingly targeting affluent Chinese female consumers with their hard-to-resist, high-end shoes. Read More
Milan’s Luxury District Becomes First in Europe to Launch Official WeChat Account
According to reports by a local Italian publication, Milan’s Quadrilatero della Moda is catering to its Chinese consumers with a newly launched WeChat account. Read More
Tiffany Seen Likely to Benefit from U.S. China Trade War
The ongoing trade war between the United States and China is likely to give a boost to Tiffany's revenues, according to an analyst report by Wells Fargo. Read More
The 5 Top Luxury Luggage Collaborations for the Chinese Market
From Supreme and Rimowa to Kith and Tumi, here is a round-up of top five luxury luggage collaborations that appeal to the Chinese market. Read More
Chinese Fans Not Fooled by Fake Supreme Launch
Chinese online users are buzzing about the fake launch of American streetwear brand Supreme on major social media platforms. Read More
De Beers Diamonds Mines a Younger Clientele in China
De Beers opened a "new retail" Forevermark jewelry store in Shanghai, China to target the country's millennial consumers. Read More
‘You Are What You Buy:’ China’s 20-somethings Learn to Splurge
There’s a growing trend for younger buyers in China to leapfrog traditional credit cards and get online credit set up as their first credit usage. Read More
Wise Up: The Big Mistakes Luxury Brands Are Making With China’s Gen Z
China's Generation Z is remarkably different from the previous generation. These are the mistakes luxury marketers keep making when targeting this group. Read More
The 10 Most Appealing Fragrance Brands for China Right Now
Fragrance market is booming in China in recent years. Which brands are doing the category best? Read More
