Bethanie Ryder
EXCLUSIVE: ZERO10’s Pop-Up Store Is Changing Virtual Fashion. Here’s How.
Next-gen metaverse platform ZERO10 is bringing digital fashion to the masses with its latest boundary-crossing, interactive retail project. Read More
What Can Luxury Learn From Streetwear In The Metaverse?
Luxury is charging into the digital world at full speed, but streetwear’s success in the metaverse prevails. What can the luxury industry learn from its community-driven counterpart? Read More
Phygital’s Fashion Takeover: Are Web3’s Digital Twins Necessary?
Luxury brands are betting on a phygital NFT strategy, offering digital goods with IRL counterparts. Is this the answer to fashion's overproduction problem? Read More
Metawashing: The Latest Buzzword Taking Over Web3
As fashion brands rush to enter the metaverse, it’s time to look beyond the hype and confront the environmental price of the industry’s buzzy drops. Read More
Prada Captures China’s Attention With Help From The Metaverse
To celebrate the release of its Fall 2022 collection in Beijing, Prada joined forces with Baidu’s XiRang to create an interactive livestream of the runway. Read More
Is Tiffany’s New CryptoPunk Pendant Worth The $50,000 Price Tag?
Tiffany & Co. has sent shockwaves through Web3 with its inaugural virtual campaign, which aims to target the highly-exclusive CryptoPunk NFT community. Read More
Baidu Extends Metaverse Push With Virtual Hosts
Baidu is taking the next step in its ambitious Web3 rollout. Will the use of virtual hosts allow the tech gaint to dominate China’s metaverse? Read More
Burberry Joins The Roblox Goldrush
The British luxury fashion house is banking on the popular gaming platform to bring attention to its latest "it" bag. Will it pay off? Read More
Metaverse Potential Is Only Getting Bigger. So What’s Next for China and Web3?
With investment in the metaverse already surpassing $120 billion this year, the Chinaverse is on its way to meteoric success. Read More
Tmall’s Latest Platform Proves That Digital Collectibles Are Taking Over China
As demand for digital collectibles buoys the Chinaverse, Tmall is seizing the opportunity with its latest mobile app marketplace dedicated to the craze. Read More
