Arnold Ma
What Chinese Online Platform Is Right For Your Luxury Brand?
With Chinese consumer growth booming, more luxury brands are investigating China’s social commerce platforms. But what are the differences between them. Read More
For Your Eyes Only — 5 Chinese New Year Ads You Shouldn’t Miss
Take a look at five Chinese New Year ads that mixed traditions with modernity and garnered positive reactions from consumers during this year's holiday. Read More
Reaching Your Audience in China Requires Culture and Authenticity
Luxury brands need to pay attention to their marketing strategies when reaching Chinese audiences, and this requires understanding culture and authenticity. Read More
