In order to achieve stellar results in its first quarter, L'Oreal relied on some savvy marketing techniques to bring attention to its products -- including using singer Li Yuchun as a spokesperson. Read More
A roundup of new and ongoing digital campaigns launched by luxury brands in China through April 23, 2013, featuring Givenchy Cosmetics, Jaeger-LeCoultre, Maserati, Chow Tai Fook Jewlery, Coach, and Sephora and Guerlain. Read More
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.