Ran Bi
Four Trends From China’s Outdoor Leisure Boom
Mainlanders’ love affair with the great outdoors shows no sign of slowing. Jing Daily analyzes four trends from this market boom. Read More
How Xiaohongshu Rides the Digital Fashion Wave
Is Xiaohongshu's technology and niche fashion community enough to maintain a competitive advantage in China’s NFT landscape? Read More
Are Chinese Middle-Aged Men Luxury’s Next Big Spenders?
Armed with higher discretionary income, older male shoppers are a major opportunity in a menswear market that too often foregrounds younger customers. Read More
One-to-One Livestreaming Takes Off on Tmall Luxury Pavilion
Alibaba's Tmall Luxury Pavilion has launched a one-to-one livestreaming feature, which brands can use to offer tailor-made services in private sessions. Read More
Is Guangzhou the Future of Luxury in China’s Bay Area?
Thanks to smart economic policies and an advantageous location, Guangzhou has become the top shopping choice for many Chinese customers. Read More
Are the Winter Olympics Luxury’s Golden Ticket?
Winter sports fashion is having a moment in China, thanks to the 2022 Beijing Winter Olympics. But can luxury brands capitalize on them? Read More
How Luxury Brands Can Win Over Gen Z via the ‘Throwback Economy’
The revival of millennial styles has created a nostalgia frenzy with Chinese Gen Zers, but can the luxury industry take advantage of this trend? Read More
How JD.com Is Luring Luxury Brands Back
China issued rules to prevent monopolistic behavior from internet firms. As such, luxury brands will no longer have to choose between Tmall or JD. Read More
Why Bilibili Is the New Beauty Battlefield for Chinese Gen Zers
During the pandemic, most brands had already launched Douyin or WeChat channels. But now there’s another platform they cannot ignore: Bilibili.com. Read More
Does China ‘Wealth-Flaunting’ Crackdown Spell Trouble For Luxury?
The Chinese government is now discouraging “wealth flaunting” on social media. But how will that affect sites with large luxury followings? Read More
