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Author

Alexis Bonhomme

Alexis Bonhomme is the co-founder and general manager of CuriosityChina, a digital and tech company focusing on Chinese social platforms and China digital ecosystem. Curiosity help brands and businesses to manage their Chinese audience with both digital services (strategy, operations, content/campaign creation) and its in-house Social CRM technology, CURIO. CuriosityChina serves +50 international brands willing to develop their business in Greater China or leverage the Chinese tourists in their local markets. From Retail, Hospitality, and Lifestyle, to F&B and the overall luxury industry, Curiosity's work has been awarded by various international and specialized media for their innovative and "game-changer" mindset, building the bridge between digital communication and technology/data. CuriosityChina has a presence in Beijing, Shanghai, Hong Kong, and Paris. @CuriosityChina

  • Companies

    3 Tips from Roger Vivier’s Nifty 7-Day WeChat Campaign

    June 3, 2017  |   Share
    Here's a look at a recent successful WeChat campaign by French accessories designer Roger Vivier and what brands can learn from it. Read More
  • What Brands Need to Know About WeChat’s New App-Within-an-App Program

    October 5, 2016  |   Share
    WeChat launches its new "Mini Program" to cut down on the need to download standalone apps. Read More
  • 3 Key Ways Luxury Brands Can Harness the Power of Social CRM in China

    November 6, 2015  |   Share
    With the rise of 1:1 social communication through WeChat in China, luxury brands have an unprecedented opportunity to raise the caliber of their customer relationship management strategy. Read More
  • How To Reach China’s Young HENRYs Through Social Marketing

    October 13, 2014  |   Share
    China's high-earning urban professionals are ready to travel and spend on luxury—and brands need to be ready to reach them on the platforms where they're most active. Read More
  • Marketing Tips For China’s Upcoming Singles’ Day, AKA The World’s Biggest E-Commerce Event

    November 4, 2013  |   Share
    Halfway between Golden Week and Christmas, China's Singles' Day netted more revenue than the United States' Black Friday and Cyber Monday last year. Read More
  • How WeChat’s 600 Million Users Spell Out Big Profits For Brands

    October 28, 2013  |   Share
    The top Chinese mobile messaging app just hit a stunning 600 million users, and they can now use its payment system for online purchases. Read More
  • WeChat 5.0: How Brands Can Gain Big From Powerful New Features

    August 5, 2013  |   Share
    WeChat just made its most extensive upgrade since its 2011 launch, and its new tools for both brands and consumers are designed to bring user engagement to another level. Read More
  • From Follower To Member: The New Chinese Revolution In CRM And Mobile Marketing

    March 26, 2013  |   Share
    In Western countries, online traffic is moving from Web and PC’s to mobile while, in Asia, consumer and tech entrepreneurs have leapfrogged directly into mobile, creating popular apps like WeChat,… Read More
  • 2013 Outlook: Premium Brands In China Can’t Ignore WeChat

    January 7, 2013  |   Share
    For premium brands, mobile is now the key to reaching China's tech-savvy, young consumer: not only to boost CRM and brand awareness and develop O2O strategies, but also to create… Read More
  • China’s Online Music Market Is Moving…Say It Loud!

    November 2, 2012  |   Share
    More than ever before, in the next year we are going to see important developments in the China online music market. Read More
12NEXT

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Jing Daily KraneShares China Global Luxury Index

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Daily Returns: 10/02/2023

Index LevelDaily Change% Change
251.38-$1.95-0.77%
LVMHKeringRichemont
-$1.65-$0.65-$0.08
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