Jing Daily
Are Hard Luxury Brands Doing Enough To Engage China’s Gen Z?
Chinese luxury consumers, in particular the younger demographic, are placing a much higher value on brand experience, services and design than ever before. Read MoreL’Oréal Decodes The Future Of Beauty At First-Ever North Asia Summit
L’Oréal shows its prowess in the North Asia region by hosting its first-ever beauty industry innovation summit during the China International Import Expo. Read MoreCanada Goose Engrains ‘The New Luxury’ Concept In Its China Business
In just five years Canada Goose turned China into one of its largest markets. Larry Li, China President, shares their key strategic moves in China. Read MoreWhy Retailer-Led Brand Collaborations Are So Successful In China
In China, collaborations between brands and retailers have been on the rise over the past decade, led by local upstarts and established names alike. Read MoreHow To Collaborate With Brands In China? Join Us For A Webinar
Join Jing Collabs & Drops for a live webinar on October 25 that will break down the best strategies for brand collaboration in 2022. Read MoreDo Brand Scandals Follow Familiar Patterns In China?
By recognizing the context around which scandals and boycotts occur, brands can develop rapid response plans in advance for multiple scenarios. Read MoreWhat Does China’s Cultural Consumer Really Want?
The Chinese Cultural Consumer's deep interest in art, culture, and collecting is largely unaffected by commercial considerations. Read MoreWhat Girard-Perregaux Knows About Selling Hard Luxury To China’s Gen Z
Jing Daily recently caught up with Girard-Perregaux to learn how the brand reaches and influences China’s new generation of luxury watch buyers. Read MoreChinese Designer Collaborations Are A Must For Global Brands
Recent years have seen a number of fashion brands tapping emerging and established Chinese designers for special collections or products. Read MoreWant Your Brand Collaboration To Stand Out In China? Get Nostalgic.
One stand-out trend in China is leveraging familiar IPs from cartoons or national food brands to stir a sense of nostalgia in millennials and Gen Zers. Read More