Adina-Laura Achim

As the Trump Administration ratchets up tensions, will the closure of China’s consulate in Houston lead the global economy even further into recession? Read More

In a crowded retail environment, a brand’s origin is an important differentiator. How can the US change its brand story to attract more European consumers? Read More

The upward trend of male beauty products in China shows how the idea of masculinity is changing, and younger Chinese men are now open to trying cosmetics. Read More

Beijing announced it will tax Chinese citizens residing abroad, requiring them to report their 2019 earnings so they can be taxed on their worldwide income. Read More

India has asked e-commerce platforms to display “the country of origin” on new products listed on their websites. Who will this policy affect if approved? Read More

JD.com is launching an augmented reality (AR) footwear feature that could become a new — and profitable — opportunity for online shoe sellers. Read More

With a growing number of Chinese apps emerging daily, it has become increasingly difficult to figure out which app will work best for your brand. Read More

E-vouchers are an efficient way to boost consumer engagement and sales conversion rates, and they come at a lower price point than physical coupons. Read More

With its new economic support plan, JD.com will provide small and medium-sized businesses with an interest-free credit line. But how will this benefit JD? Read More

JD.com executives discussed post-COVID-19 market trends, and the company’s consumer knowledge reinforced the belief that shoppers now have different needs. Read More