Adina-Laura Achim

With a growing number of Chinese apps emerging daily, it has become increasingly difficult to figure out which app will work best for your brand. Read More

E-vouchers are an efficient way to boost consumer engagement and sales conversion rates, and they come at a lower price point than physical coupons. Read More

With its new economic support plan, JD.com will provide small and medium-sized businesses with an interest-free credit line. But how will this benefit JD? Read More

JD.com executives discussed post-COVID-19 market trends, and the company’s consumer knowledge reinforced the belief that shoppers now have different needs. Read More

The US-China relationship was distressed even before COVID-19 — and now it's worse. That could mean grave consequences for the American retail industry. Read More

Beauty sales plummeted as COVID-19 started. Now, we are seeing growth in the sector as brands adapt fast to shifting dynamics. Read More

With conspicuous consumption at a standstill in Europe, luxury brands need to find contingency plans so as not to be wholly dependent on Chinese consumers. Read More

Certain marketing strategies produce better results than others, and cross-category marketing is one that has done well in China. Jing Daily looks at why. Read More

JD.com’s 618 Grand Promotion event is seeing big spending on essential products — but also luxury investment pieces. Jing Daily explains why. Read More

Disruptive technologies in China have lessened the pollution footprint but can they really rescue businesses while helping to save the planet? Read More