Italian handbag brand Furla embraces the power of the selfie for getting a viral social media response from China's fashionistas.
Luxury fashion, perfume, and even car brands are linking up with five-star hotels across China for mutually beneficial branding activities.
The massive popularity of WeChat doesn't mean luxury brands should neglect their presence on microblogging platform Weibo, writes Wunderman China CEO Bryce Whitwam.
The recently opened Luxury Collection hotel in Nanjing is an opulent take on the massive popularity of vintage Republican-era style in China.
In addition to launching an English-language app, Dubai's Mall of Emirates released a mobile shopping mall guide specifically targeted to the growing number of Chinese travelers visiting its luxury stores.
At this year's China Connect conference, top digital experts discussed why European retailers can't ignore the outbound Chinese traveler market when formulating their mobile strategies.
A new L2 report details which beauty brands are excelling at reaching Chinese consumers on WeChat with features such as loyalty programs and gamification.
As a growing number of Chinese visitors helps turn Cambodia into a luxury travel hotspot, the ultra-luxe Aman resort brand focuses squarely on elite independent travelers looking for a unique experience.
Stay on top of the key stories and trends shaping China's luxury market.