A screenshot of Tory Daily's feature on Shanghai stylist Leaf Greener.

Global Message, Local Channels: Tory Burch’s Content Marketing Strategy Extends to China

As more luxury brands embrace online content marketing, Tory Burch's creative director Honor Brodie ...
Burberry's Weibo account.

What Weibo’s Rebound Means for Digital Luxury Marketing

After a significant decline in user numbers last year, growth has picked up for the microblogging pl...
Net-a-Porter's Chinese-language site.

What Yoox and Net-a-Porter’s Merger Means for China’s Luxury E-Commerce Market

The deal struck between the two luxury e-tailers has one eye on China, but the Chinese market remain...
The iAPM luxury mall in Shanghai. (Shutterstock)

Bain: China’s Luxury Revolution Calls For Omnichannel Approach

As China's luxury shoppers seek out new platforms to purchase an increasingly diverse number of bran...
6a888cb2gw1elela22rouj20v70ktwht

Going Niche: What China’s Online ‘Influencers’ Have That KOLs Don’t

Luxury brands that rely on social marketing through Chinese KOLs with millions of followers may be o...
Chinese model Fei Fei Sun (R) in a 2014 Dior ad.

5 Top China Luxury Market Predictions For 2015

From e-commerce to spending patterns, Jing Daily takes a look at what 2015 has in store for China's ...
12345...