Nielsen

Chinese Consumers Are All About High-Tech Payment Options

A new survey finds that Chinese consumers are the world's most enthusiastic group when it comes to e...
shutterstock_176233607_crop

How Long Will WeChat’s E-Credit Card Roadblock Last?

WeChat and Alibaba's hopes of launching a virtual credit card were short-lived last week thanks to a...
wechat2092

Chinese Shoppers Have Gone Mobile. So Should Brands

As netizens in China spend less time on PCs, increasingly plugged into their tablets and smartphones...