Burberry's Weibo account.

What Weibo’s Rebound Means for Digital Luxury Marketing

After a significant decline in user numbers last year, growth has picked up for the microblogging pl...
The luxury panel discusses top China digital trends at China Connect in Paris. (Courtesy Photo)

From ‘Mespoke’ to E-Wallets: The Top China Digital Trends Europe’s Luxury Brands are Following

Representatives from top luxury purveyors including Hermès and LuisaViaRoma recently descended on P...
A piece from Apple Watch's luxury Edition collection. (Courtesy Photo)

Apple Watch in China: No Easy Sell Despite Brand Obsession

China may have "Apple Fever," but that doesn't necessarily guarantee sales success for the pricey ne...
ChinaConnect

[SPONSORED] Event Watch: China Connect Paris

Europe's biggest conference on Chinese consumer trends and digital marketing, marks its fifth annive...
Tmall adds a social networking element to its mobile app, allowing users to upload pictures and place "brand tags" on them. (Tmall)

Tmall Goes Social With Brand-Tagging Mobile App

Shopping meets social networking on a new mobile feature unveiled by Alibaba's B2C giant.
Looks from the 360Fashion & Tech Runway Show 2014 at GSMA in Shanghai. (360Fashion)

Why Wearable Tech Is The Next Big Thing In Chinese Fashion

Fashion and tech collided at a recent Shanghai runway show featuring the latest trends in wearable t...
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