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Five Things You Need To Know About Luxury Marketing

For the unfamiliar, marketing luxury brands comes with its own subtleties. Here are five things to t...
Guests tour the new Kengo Kuma-designed Beijing Shang Xia (Image: Ding Yu for Jing Daily)

China Now World’s Largest Luxury Market: Bain Report

A new report by Bain & Company estimates that China has surpassed the US to become the world's large...
Brands need to take a long-term approach to marketing to Chinese shoppers

China Luxury Demand Rallies, But What Does It Mean For 2013?

Following a significant dip in demand for some major luxury brands in China over the past six months...
Burberry currently has over 60 stores in China and sees scope for up to 100

Let’s Be Real: This Is Not The End Of China’s Luxury Market

Over the past several months, the compounding financial woes of leading British luxury house Burberr...
Zhai Shu of Huicong Market Research

10 Things You Might Not Know About The Chinese Luxury Market

This week, the market research firm Huicong D&B released its annual R.CHC white paper on major trend...
Helmuth Hennig (2nd L) has worked with brands like Porsche to build and implement their China strategies

Jebsen’s Helmuth Hennig On The Promise, Pitfalls Of The China Luxury Market

According to the Jebsen Group's Helmuth Hennig, the buying habits of Chinese consumers are very much...
As tastes mature, Chinese luxury consumers are becoming increasingly brand loyal, particularly in segments such as spirits and automobiles (Graphic: China Daily)

Paper: Chinese Luxury Consumers Setting Global Trends

A new report by the Chinese business newspaper 21st Century Business Herald projects that the Chines...