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Global Brands, Engage Your Global Chinese Customers

Despite the proven purchasing power and attractive spending patterns of traveling Chinese consumers,...
Coach soft-launched its e-commerce functionality on November 1

Coach Set For China E-Commerce Launch: Is It A Game-Changer?

To explain the benefits of its online store, Coach included "10 reasons" consumers should shop onlin...
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Are Luxury Retailers Ready For China’s “Super Golden Week”?

China’s fall holiday season will raise the stakes for American travel, hospitality and retail sect...
Customer complaints don't follow regular business hours

The Three Rules Of Social Media Crisis Management

Crisis management is the most critical pillar of a genuine social media strategy, and yet it remains...
Chinese e-commerce site Shangpin has its own digital magazine

Why China’s Shangpin Could Beat Major Luxury E-Tailers At Their Own Game

With American and European heavyweights such as Macy’s, Neiman Marcus and Net-A-Porter already ado...
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Luxury Brands Kick Up Perks For Chinese VIPs

Private shopping sprees, flights to Paris for fashion shows, custom-made one-of-a-kind items -- for ...