KateSpadeWeChat1

WeChat Campaign Spotlight: Kate Spade Rings in Chinese New Year With Digital Red Envelopes

The accessible luxury brand creates a high-tech hongbao game to engage its WeChat fans for Chinese N...
The Fendi store in Chengdu. (Facebook/Fendi)

Which Luxury Brands Will Have the Luckiest Chinese New Year?

A new report predicts which luxury labels are set to win in the year of the monkey despite China's e...
New Zealand is anticipating an influx of Chinese visitors for Spring Festival. (Shutterstock)

Chinese New Year Outbound Travel Set to Skyrocket Despite Slowing Economy

As Chinese tourists are estimated to take 6 million trips abroad over Chinese New Year, they're beco...
zhijun_wang

5 Trendy Chinese-Designed Gifts for the Year of the Monkey

As some Western brands struggle to create culturally relevant Lunar New Year gifts, Chinese creative...
A Chinese New Year store window display in Singapore. (Shutterstock)

Ask Hung Huang | A Global Spending Spree for Chinese New Year

As Chinese travelers gear up to fan the globe for the upcoming holiday, Hung Huang shares her advice...
Bloomingdale's

Department Stores Across Globe Mark Chinese New Year with Pop-Ups and Shopping Perks

With outbound Chinese luxury spending on the rise, stores including Bloomingdale's offer Lunar New Y...
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