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From Paul Smith Lunch to Tesla Tea: China’s Hotels Join Forces with Luxury Labels

Luxury fashion, perfume, and even car brands are linking up with five-star hotels across China for m...
lancome-creative-capital

Interview: Creative Capital Founder Stresses Brands in China Need to ‘Find the Right People’

The brains behind Shanghai's Creative Capital agency tells Jing Daily that it's a relevant story rat...
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This Hong Kong Startup Wants to Make Eating Bugs the Next Big Thing for Health-Conscious Foodies

The creator of startup Livin Farms talks to Jing Daily about introducing its sustainable mealworm ha...
Geometry Global Chief Creative Officer Jon Hamm. (Courtesy Photo)

Geometry Global’s CCO Jon Hamm on Why Brands Should Influence How Consumers Act, Not How They Think

The chief creative officer of Geometry Global, the world's largest activation agency, discusses how ...
Baijiu is on the rebound after being hit hard by China's

What Luxury Brands Can Learn From Baijiu’s Anti-Corruption Comeback

China's anti-graft campaign is still going strong, but baijiu sales are on the rebound thanks to sev...
Thoughtful China

Why Brand Authenticity Is More Than Just A Buzzword For Chinese Consumers

When it comes to earning Chinese consumers' trust, it's crucial that brands engage them "in a much m...
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