Posts found in 'E-Commerce'

Topshop_Shangpin

Topshop’s Mainland ShangPin Launch All About Mobile

As the first global fast fashion brand to enter mainland China online first, Topshop aims to attract ShangPin's young, digitally savvy smartphone shoppers.

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"Dior" wallets for sale on Taobao.

Does Alibaba’s IPO Mean No More Fake Luxury Goods? Probably Not.

Alibaba has been trying to stamp out luxury fakes in order to boost its image for a U.S. IPO, but it's an uphill battle as long as demand remains high.

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Tmall

Why Social E-Commerce Is A Game Changer For Niche Brands In China

When it comes to embracing social e-commerce technology, "get there early instead of doing it later" is the key mantra for marketing maven Viveca Chan of WE Marketing Group.

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Markus Lupfer ss14'

Topshop Teams Up With ShangPin To Target Mainland’s Tech-Savvy Millennials

In order to reach young Chinese consumers, the British fast-fashion retailer heads to the web instead of the streets of Shanghai or Beijing.

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Chinese E-Tailer Secoo Makes Secondhand Luxury Worth $100 Million

As e-commerce booms in China, the online secondhand goods shop secures the largest round of funding for any Chinese luxury site yet.

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