Posts found in 'E-Commerce'
Rumors of a looming Louis Vuitton price hike have online sellers scrambling to convince customers that now is time to buy.
From mobile shopping to key opinion leaders, a new survey studies how, where, and why Chinese consumers buy luxury online.
Breaking into the China e-commerce market can be tricky for luxury brands—especially setting up payment systems that are preferred by Chinese consumers.
"Looking back, it seems like a foregone conclusion that Alibaba would win. But at the time, it was regarded as almost an impossibility," says Alibaba's former vice president in a Jing Daily interview.
The world's biggest online e-tailer's new investment in a U.S. site shows its faith that vintage e-commerce can gain cachet among China's luxury consumers.